Arunachal Pradesh Chief minister Pema Khandu along with Deputy Chief minister Chowna Mein flagged off the much awaited ‘Trans Arunachal Drive 2021’ at Namsai. The exciting ‘Trans Arunachal Drive 2021’ has been sponsored by the Arunachal government as part of its ‘Dekho Apan Desh’ campaign to promote tourism and develop tourist circuits in the state.
The drive began from the Golden Pagoda in Namsai and participants will travel through 10 exotic tourist destinations of the state to wind up the 12-day long tour in Tawang on April 19. This is an eventful drive as it will cover the diverse cultural landscapes of Arunachal Pradesh.
The state tourism department launched the ‘Dekho Apna Desh’ campaign in March this year to revive the state’s ailing tourism sector that has been hit hard by the Covid-19 pandemic.
As part of the campaign, 60 participants divided in three groups embarked on a 10-day journey to different tourist places in western, eastern and central Arunachal to learn about the local culture, food habits and tourism prospects.
The much awaited #TransArunachalDrive2021 flagged off today from #Namsai! The 12-day drive along the #TransArunachalHighway from Namsai to #Tawang will pass through diverse cultural landscape. This event will portray Arunachal as a major driving destination and of tourism. pic.twitter.com/OkOoH7gDoE
— Pema Khandu པདྨ་མཁའ་འགྲོ་། (@PemaKhanduBJP) April 7, 2021
Eminent journalists, bloggers and tour operators took part in the 12-day drive along the Trans Arunachal highway from Namsai to Tawang. The drive will also touch remote locations like Dong and Geku.
The flagging off event was also attended by eminent personalities like Miss World Japan 2016 Ms Priyanka Yoshikawa and top business leaders representing JK tyre and Mahindra Adventure.
This adventurous event will put forward Arunachal as a major driving destination.